How the Anthurium flower became the fashion flower of 2023
For years, the Anthurium has been a beloved guest in fashion shows and magazines. No wonder, because with its glossy green leaves, brightly coloured spathes and striking spadix, it makes a statement. However, the Anthurium has never been as prominent in fashion as it is now. It has even inspired an entire fashion collection! It’s clear: the Anthurium is the fashion flower of 2023.
How the Anthurium flower became the fashion flower of 2023
The anthurium has long been a favourite among fashion insiders, but it went viral after the unveiling of Loewe’s Spring/Summer 2023 collection last September. Jonathan Anderson used the silhouette of the Anthurium flower as inspiration for his collection, and the flower-adorned nearly every garment on the runway. Models wore different sizes and shapes of the flower: Anthurium flowers as tops, shrugs and sandals. The Anthurium also made its presence felt in the decor— Loewe’s show space in Paris was completely white, with a gigantic Anthurium flower blossoming out of a hole in the ground.
Also read: Anthurium flowers on the catwalk at Paris Fashion Week
Celebrities love the Anthurium
Since then, the Anthurium has become impossible to ignore. It’s the fashion flower of 2023! The Anthurium designs by Loewe have become popular among celebrities. For instance, Emily Ratajkowski wore a Loewe top featuring an oversized green and pink Anthurium to sit front row at the Loewe Autumn/Winter 2023 show at Paris Fashion Week:
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Model Adwoa Aboah wore a white Loewe gown with two strategically placed Anthurium flowers over the bust to the Vanity Fair Oscars:
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Kaia Gerber, Cindy Crawford’s daughter, opted for the same white dress with two small Anthuriums:
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Actrice Zendaya wore a white Loewe dress, featuring a prominent Anthurium at the front:
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Kendall Jenner decided to wear her Anthurium as a choker:
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It’s clear: the Anthurium is here to stay, and not just in 2023! We can’t wait to see it inspiring more fashion brands.
